Daily books createdGoal: 1,200/day
—7-day avg*
——
Overall Summary
Campaign activity, funnel and book creation in one view.
How to read this tab
- WhatsApp: delivery, read and click metrics mature 2 days after sending; books mature over 7 days.
- Push Notification: delivery and click metrics are available immediately; books mature over 7 days.
- Attribution: each Book ID is credited once to the latest qualifying campaign touch for that UID.
- Books Created %: Books Created divided by Clicked.
First chapters publishedGoal: 1,000/day
—7-day avg*
—Lifecycle source
Channel performance
All sent campaigns with observed data. Use # / % to change funnel columns.
| Channel | Campaigns sent | Users sent to | Sent | Delivered | Read | Clicked | Books created |
|---|
Daily campaign activity — WhatsApp
Every day from 1 Aug 2026, latest first.
| Date | Campaigns | Sent | Delivered | Read | Clicked | Books created |
|---|
Daily campaign activity — Push Notification
Every day from 1 Aug 2026, latest first.
| Date | Campaigns | Sent | Delivered | Read | Clicked | Books created |
|---|
Last-week frequency
Average per day across the last complete Monday–Sunday week.
| Channel | Campaigns / day | Users sent to / day | Clicks / day |
|---|
How to read this tab
- One row represents one sent campaign.
- Delivered, Read and Clicked are funnel metrics; percentage values use Sent as the denominator.
- Books Created % uses Clicked as the denominator.
- Click any Books Created value to see the underlying Book IDs; each Book ID is credited once to the latest qualifying campaign touch within 7 days.
Campaigns
Only sent campaigns with observed data are shown.
| Campaign | Channel | Cohort | Creative | Users sent to | Sent | Delivered | Read | Clicked | Books created |
|---|
How to read this tab
- Each Book ID is mapped to the latest qualifying campaign touch for that UID.
- WhatsApp: delivery, read and click metrics mature after 2 days; Books Created and FCP use a 7-day attribution window.
- Push Notification: delivery and click metrics are immediate; Books Created and FCP use a 7-day attribution window.
- Campaign-attributed FCP: of the campaign-attributed books created in that period, how many have published their first chapter.
- One Book ID can be attributed only once.
Campaign-attributed books
Daily unique books created after a qualifying campaign touch.
Book creation by period
Use DoD, WoW or MoM to change the rows below.
| Period | Books created | First chapters published | Campaign-attributed books | Campaign-attributed FCP | Attribution % |
|---|
Books created
One row per unique attributed Book ID.
| Book title | Book ID | Channel | Campaign | Track / Sub-track | Campaign touch | Days after touch |
|---|